Automated Phone Surveys and NPS Collection

The problem

Email surveys suffer from low response rates -- typically 5 to 15 percent. SMS surveys perform slightly better but offer limited depth. Phone surveys get the highest response rates and allow for rich, nuanced feedback, but conducting them manually is time-consuming and expensive. Most businesses simply do not collect enough feedback to make data-driven decisions about their service quality.

NPS (Net Promoter Score) collection faces the same challenge. You need consistent, timely feedback from a representative sample of customers, but the cost of phone-based NPS collection has traditionally made it viable only for large enterprises with dedicated research teams.

How it works

A VoxConnect survey agent calls customers from your contact list and asks a series of structured questions through natural voice conversation. The agent handles both scaled questions (rate from 1 to 10) and open-ended questions (tell us about your experience), transcribing free-text responses for later analysis. Results are logged automatically to Google Sheets or your CRM.

Post-interaction surveys can be triggered automatically. After a support call, a sales meeting, or a service appointment, VoxConnect places a follow-up call to collect feedback while the experience is fresh. This closed-loop approach captures feedback at the moment it matters most, significantly improving both response rates and data quality.

Key features

• Structured and open-ended question support
• NPS score collection with follow-up questions
• Automatic result logging to Google Sheets, CRM, or via Zapier
• Post-interaction survey triggers
• Configurable survey scripts via the visual workflow builder
• Sentiment analysis on free-text responses
• Campaign scheduling with retry logic for no-answers
• Full transcripts for qualitative analysis

Why VoxConnect

VoxConnect makes phone surveys economically viable for businesses of all sizes. A survey campaign that would cost thousands of pounds with a human research team can be run for the cost of your monthly plan plus telephony minutes. The visual workflow builder lets you design surveys in minutes, test them with a single call, and launch to your full contact list the same day.

Results flow directly into your existing tools. Google Sheets integration means you can build dashboards and reports without any additional software. CRM integration ensures feedback is linked to the customer record for longitudinal analysis. Every response is backed by a full call transcript, so you can always go back to the source data when numbers need context.